Middle East Coffee Conference
More than 45 speakers from around the world, 8 panel discussions, and 4 keynote sessions, with over 300 professionals in attendance.
About the Exhibition
The region's leading annual destination for the coffee and chocolate industry.
Where the journey of discovery begins
The Middle East’s biggest event of its kind
The International Coffee & Chocolate Exhibition is the largest annual international gathering of coffee and chocolate makers, drawing over 350 local and international entities from more than 40 countries across five days.
Accredited standing
The largest annual international coffee and chocolate event
An accredited member of the SCA and recognised as an international exhibition by UFI.
SCA
Certified Member of the Specialty Coffee Association
UFI
Recognized as an International Exhibition Meeting Global Standards
Guinness
World Record: The World’s Largest Chocolate Cup
11th edition — 2025
What the last edition achieved
+250K
Visitors
From All Around the World
+350
Exhibitor
Local and international participants from over 40 countries
+23K
Products
Showcased and sold during the exhibition
+180
Deals & Partnerships
Deals & Partnerships forged through the Curated Business Platform
+180
Job Opportunity
Open to Saudi nationals of both genders
+20M
Views
Across Multiple Digital Platforms
+27K m²
Indoor Space
Exhibition Stands & Dynamic Event Spaces
+400
Staff
A diverse team of men and women bringing the event to life
Our journey
Twelve consecutive editions
From an idea to an achievement — a year-by-year map of the expo's journey.
-
2023
The 9th Edition — We’re Back
Over 200,000 visitors and 300 exhibitors
-
2024
The 10th Edition — Continuing the Journey
More than 230,000 visitors, 350 exhibitors, 22,300+ products, and 180+ investment deals
-
2025
The 11th Edition — International Recognition
More than 250,000 visitors, 350 exhibitors from 40+ countries, and a Guinness World Records title
-
2026
The 12th Edition
December 1–5, 2026 | Princess Nourah University — Venue Plus, Riyadh
What's inside
Exhibition zones
Specialist zones covering the coffee and chocolate industry from production to innovation.
Cafés & Brands
For Coffee Products Across All Specialties
Manufacturers
Specialized in Chocolate & Its Derivatives
Franchise & Partnership Opportunities
Investor & Brand Owner Meetings
Arts & Creativity
For Coffee, Chocolate & Innovative Serving Concepts
Competitions & Championships
In Coffee & Chocolate to World-Class Standards
Conferences & Seminars
Panel Discussions & Specialized Topics
Raw Materials
Crops & Supply Chains
Workshops & Courses
Training Programs with Accredited Certificates
Packaging & Hospitality
Packaging Solutions & Hospitality Products
Equipment & Machinery
Professional Preparation Equipment & Tools
Associated Events
Shows & Activities for the Whole Family
Government Entities
Government Entities & Industry-Supporting Organizations
Who exhibits
Exhibitor breakdown
Over 350 entities: 70% local and 30% international, from more than 40 countries.
Who visits
Visitor categories
Over 15,000 visitors a day, rising over the weekend.
Coffee Roasters
Chocolate Manufacturers
Food Industry
Associations & Organizations
Roasting Experts
Culinary Experts
Educational Institutions
Media & Influencers
Content Creators
Coffee Enthusiasts
Chocolate Lovers
High-Spending Audience
More than an expo
Parallel programme
A Guinness World Records Achievement
The world’s largest chocolate cup: over 500 kg of premium chocolate, 10 chefs, 45 hours of work, alongside French chef Christophe Mory.
Top Chocolate
A competition between 8 brands for the titles of Best Taste and Best Design, with more than 26,000 votes from the public.
Majlesna B Gahwatana
An immersive journey through Saudi coffee culture: 5 Saudi regions showcasing their coffee, 4 artists, and more than 100 visitors daily.
Saudi Coffee Championship
The Kingdom’s first championship of its kind: 3 days, 12 competitors, and international professional standards.
Art Cup Championship
4 days of competition featuring 34 competitors and 9 certified judges, with more than 480 visitors.
The Coffee Journey
An interactive educational experience for coffee enthusiasts: 3 days, 3 workshops, and 22 trainees.
Entertainment Events
live shows, giant chocolate sculptures, and over 25 varieties of popcorn.
The organiser
A 100% Saudi-owned leading company specializing in the management of events, conferences, and exhibitions, established in 1999. The company organizes and manages a wide range of large- and medium-scale local and international exhibitions and conferences, including conferences, events, exhibitions, competitions, award ceremonies, and agreement and partnership signings.
The company has grown steadily and today operates four branches across the Middle East, Africa, and Europe, with its headquarters in Riyadh. It is a member of the Global Association of the Exhibition Industry (UFI) and has won the Tourism Excellence Award twice as the Best Conference and Exhibition Organizer in the Kingdom.
1999
Founded
4
Branches
UFI
Member
The 12th edition
Be Part of the Journey
Whether you're a brand seeking a market or a visitor seeking an experience.